The Digital Content Editor is a forward thinking producer that views social media as an opportunity to create defining projects. The ideal candidate has a demonstrated track record of creativity and innovation in driving results around a wide variety of media projects, including social media. Additionally, the ideal candidate has extensive working knowledge of audio and visual production, contemporary art, marketing, and has a proven track record of platform growth, measured by followers, reach, and engagement.
The Digital Content Editor reports to the Director, Communications and is responsible for refining and growing the museum’s existing social media platforms and content in conjunction with larger, institutional goals. In concert with the Director, Communications and the Digital Producer, they will establish channel-specific content strategies and create content, with an overarching promotion, conversion and engagement strategies. They will measure and analyze agreed upon metrics to determine ROI.
- Bachelor’s degree in Art History, Marketing, or a related field strongly preferred
- Two to four years of related experience
- A demonstrated ability in conceiving and creating video and audio digital content from pre through post-production
- A strong understanding of digital marketing strategies
- A developed understanding of contemporary art
- Sharp writing skills
- Bilingual (English and Spanish) preferred
- Independently conceive, create, and manage all published content across a wide variety of disparate mediums and platforms
- With the Director, Communications and CCO, research, develop and manage dynamic, cross-platform campaigns that create a dialogue
- Craft and write all copy in connection to social media platforms
- Monitor and respond to social media conversations.
- Monitor the impact of social media campaigns. Analyze, review, and create monthly reports on the effectiveness of campaigns.
- Conducts research to develop content program and initiatives, alongside the Digital Producer
- Serves as an active correspondent to the projects lead by Digital Producer for individual content projects as assigned
- Attend and cover public programming, exhibiton openings, special events, art fairs and relevant city gatherings, among other happenings across social platforms
- Works with colleagues across the Museum to develop compelling storylines for a wide variety of writing and content projects, and oversees execution alongside the Digital Producer
- Translate qualitative data into recommendations and plans for revising the social media campaigns
While performing the essential functions of this job, the incumbent must be able to do the following: sit for extended periods; bend and reach for filing and other job-related functions; climb up and down stairs; bend, stoop, and lift to move and retrieve materials; pull, push, and lift; reach both above and below shoulder height. Specific visual abilities include close vision, color vision, depth perception, and the ability to adjust focus. Must be able to visually inspect work. Manual dexterity to operate computer and other office equipment required. Heavy usage of computers and phones required.
The physical demands described above are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made.
Please submit your resume and cover letter to firstname.lastname@example.org.
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